很多朋友想用微信小程序開個(gè)線上店鋪，但又覺得技術(shù)門檻高，流程復(fù)雜。其實(shí)這事兒沒你想的那么難！

　　Many friends want to open an online store using WeChat mini programs, but they feel that the technical threshold is high and the process is complex. Actually, this matter is not as difficult as you think!

　　在微信小程序做自己的小程序店鋪分為幾步？

　　How many steps are there to create your own mini program store on WeChat mini program

　　分為三步：1.小程序制作部分2.小程序備案部分3.公眾號(hào)部分（可選）

　　It is divided into three steps: 1. applet production part 2. applet filing part 3. official account part (optional)

　　我們一步一步講。

　　Let's talk step by step.

　　1.小程序制作部分

　　1. Mini program production part

　　自己寫代碼開發(fā)？沒必要，也費(fèi)錢。現(xiàn)在有更聰明的辦法：用SaaS小程序制作平臺(tái)。

　　Write code and develop it yourself No need, it also costs money. Now there is a smarter way: using SaaS mini programs to create platforms.

　　[維雙云]就是一個(gè)SaaS小程序平臺(tái)，無需編程即可生成小程序+后臺(tái)系統(tǒng)，有電商、教培、預(yù)約服務(wù)的現(xiàn)成小程序模板，并一鍵發(fā)布上線。你可以自由管理所有內(nèi)容，提供體驗(yàn)，并有專屬客服指導(dǎo)。你只需要：

　　[Weishuang Cloud] is a SaaS mini program platform that can generate mini programs and backend systems without programming. It has ready-made mini program templates for e-commerce, education and training, and appointment services, and can be published and launched with just one click. You can freely manage all content, provide experiences, and have exclusive customer service guidance. You just need to:

　　01.登錄小程序制作平臺(tái)：

　　01. Log in to the mini program production platform:

　　比如維雙云官網(wǎng)，瀏覽器就能搜到。進(jìn)入平臺(tái)后，在小程序制作那里選【類型】。

　　For example, the official website of Weishuang Cloud can be searched in a browser. After entering the platform, select 'Type' in the mini program production section.

　　02.注冊并選擇模板

　　02. Register and select a template

　　進(jìn)來后先別著急！要在右上角注冊一個(gè)自己的賬號(hào)。賬號(hào)注冊后，我們來到控制臺(tái)中心，再選一次類型。

　　Don't worry when you come in! First, you need to register your own account in the upper right corner. After registering the account, we go to the console center and select the type again.

　　點(diǎn)【使用】，選自己喜歡的小程序模板。點(diǎn)擊搭建后，就會(huì)給你完完整整地復(fù)制一個(gè)到后臺(tái)這里，然后按照自己需求修改這個(gè)小程序模板

　　Click on 'Free Use' and choose your favorite mini program template. After clicking on 'build', a complete copy will be copied to the backend, and the mini program template will be modified according to your own needs

　　·模板庫挑選預(yù)覽：

　　·Template library selection preview:

　　·直接套用跳轉(zhuǎn)設(shè)計(jì)頁面，可以進(jìn)行修改：

　　·Directly applying the jump design page allows for modifications:

　　03.管理中心編輯功能

　　03. Editing function of management center

　　完成后，我們來到左上角這里，點(diǎn)【返回后臺(tái)】按照你自己的需求，用左側(cè)黑色工具欄編輯功能。

　　After completion, we will move to the top left corner and click on 'Return to Background' to use the black toolbar editing function on the left according to your own needs.

　　具體完整的制作教程可戳這篇↓↓↓微信店鋪小程序怎么開？這套流程照著做就能搭出來！

　　The specific and complete production tutorial can be found in this article ↓↓↓ How to open WeChat store mini program Just follow this process and you can build it!

　　到這里小程序本體基本完成，下一步，就是微信授權(quán)與審核發(fā)布！

　　At this point, the mini program itself is basically completed. The next step is to authorize and review WeChat for release!

　　2.小程序備案部分

　　Section 2: Mini Program Filing

　　這是2023年9月1日之后，微信強(qiáng)制要求的、重要的一步。你可以理解為給你線上小店辦理“網(wǎng)絡(luò)營業(yè)執(zhí)照”。不備案，小程序無法上架！備案流程看起來很，但按部就班做并不難：

　　This is the most important step mandated by WeChat official after September 1, 2023. You can understand it as applying for an "online business license" for your online store. Without filing, the mini program cannot be uploaded! The filing process may seem official, but it's not difficult to follow the steps:

　　01.前置動(dòng)作：注冊微信小程序賬號(hào)

　　01. Pre action: Register a WeChat mini program account

　　訪問微信公眾平臺(tái)官網(wǎng)，點(diǎn)擊右上角“立即注冊”。選擇注冊類型為“小程序”。按照提示，用你的郵箱和密碼完成注冊，并與認(rèn)證賬號(hào)。

　　Visit the official WeChat public platform website and click on "Register Now" in the upper right corner. Select the registration type as' Mini Program '. Follow the prompts to complete registration with your email and password, and activate and authenticate your account.

　　通過已認(rèn)證的公眾號(hào)快速注冊：如果你已經(jīng)有一個(gè)經(jīng)過企業(yè)認(rèn)證的公眾號(hào)，你可以直接登錄這個(gè)公眾號(hào)后臺(tái)，在【小程序管理】中選擇“快速注冊并認(rèn)證小程序”。系統(tǒng)會(huì)復(fù)用公眾號(hào)的主體資質(zhì)，無需再次支付認(rèn)證費(fèi)，就能生成一個(gè)已認(rèn)證的小程序賬號(hào)!這可是“捷徑”！

　　Quick registration through an authenticated official account: If you already have an enterprise certified official account, you can directly log in to the background of this official account and select "Quick registration and authentication of applets" in [Applet management]. The system will reuse the main qualification of the official account, and can generate an authenticated applet account without paying the authentication fee again! This is an official shortcut!

　　02.備案入口：

　　02. Registration entrance:

　　登錄你的微信小程序后臺(tái)，在首頁你會(huì)看到一個(gè)非常醒目的 【去備案】 按鈕，點(diǎn)擊它就開始。

　　Log in to the backend of your WeChat mini program, and on the homepage, you will see a very prominent 'Go to Record' button. Click it to start.

　　03.準(zhǔn)備材料

　　03. Prepare materials

　　主要是三類信息，提前準(zhǔn)備好：主辦單位證件：就是認(rèn)證的主體材料，如公司的營業(yè)執(zhí)照。負(fù)責(zé)人身份證：需要法人（主體負(fù)責(zé)人）和日常管理者（小程序負(fù)責(zé)人）的身份證正反面照片。聯(lián)系方式：上述負(fù)責(zé)人的有效手機(jī)號(hào)。

　　There are mainly three types of information that need to be prepared in advance: the organizer's credentials, which are the main materials for authentication, such as the company's business license. ID card of the person in charge: Photos of the front and back of the ID cards of the legal representative (main person in charge) and the daily manager (mini program manager) are required. Contact information: The valid mobile phone number of the person in charge mentioned above.

　　04.四步填寫：

　　04. Four steps to fill in:

　　填主體信息（系統(tǒng)通常會(huì)根據(jù)你的認(rèn)證信息自動(dòng)填寫一部分，需核對）。填主體負(fù)責(zé)人信息（一般是法人）。填小程序信息（你的小程序名字、服務(wù)類目等）。填小程序負(fù)責(zé)人信息并進(jìn)行人臉識(shí)別。

　　Fill in the subject information (the system usually automatically fills in a part based on your authentication information, which needs to be verified). Fill in the information of the main person in charge (usually the legal representative). Fill in the mini program information (your mini program name, service category, etc.). Fill in the person in charge of the mini program and perform facial recognition.

　　05.等待與核驗(yàn)：

　　05. Waiting and verification:

　　平臺(tái)初審：你提交后，微信會(huì)在1-2個(gè)工作日內(nèi)初審，結(jié)果會(huì)發(fā)消息通知你。

　　Platform initial review: After you submit, WeChat will conduct an initial review within 1-2 working days, and the results will be notified to you via message.

　　短信核驗(yàn)：初審?fù)ㄟ^后，你會(huì)收到一條來自“12381”的工信部核驗(yàn)短信，在24小時(shí)內(nèi)按提示完成核驗(yàn)。

　　SMS verification: After passing the initial review, will you receive a message from “12381” The verification message from the Ministry of Industry and Information Technology should be completed within 24 hours according to the prompts.

　　終審：短信核驗(yàn)后，材料會(huì)提交到各省通信管理局，通常在1-20個(gè)工作日內(nèi)出終結(jié)果。

　　Official final review: After SMS verification, the materials will be submitted to the provincial communication management bureau, and the final result is usually obtained within 1-20 working days.

　　全部通過后，你會(huì)獲得一個(gè)“小程序備案號(hào)”，恭喜你，你的小程序取得了合法上線的資格！這時(shí)，你就可以回到步使用的維雙云小程序工具后臺(tái)中，將你制作好的小程序正式提交發(fā)布到微信平臺(tái)了。

　　After passing all the requirements, you will receive a "mini program registration number". Congratulations, your mini program has obtained the legal qualification to go live! At this point, you can return to the backend of the Weishuang Cloud Mini Program tool used in the first step and officially submit and publish the mini program you have created to the WeChat platform.

　　小程序做好了，備案完成了，店就能開了。

　　The mini program is ready, the registration is completed, and the store can be opened.

　　但如果想讓生意更好，建議你走這第三步：把它和你的微信公眾號(hào)綁在一起。

　　But if you want to make your business better, I suggest you take this third step: tie it to your WeChat official account.

　　3.公眾號(hào)部分（可選）

　　3. official account (optional)

　　如果你在第二步采用了的“公眾號(hào)快速注冊”方式，那么此時(shí)你的小程序和公眾號(hào)已經(jīng)是“同主體關(guān)聯(lián)”狀態(tài)，管理起來更便捷！

　　If you adopted the "official account quick registration" method in the second step, then your applet and official account are already in the "associated with the subject" state, which is easier to manage!

　　01.公眾號(hào)VS小程序

　　01. official account VS applet

　　公眾號(hào)：主要用來寫文章、發(fā)活動(dòng)、傳遞品牌價(jià)值，核心是“吸引關(guān)注，建立信任”。小程序：主要讓顧客能直接買東西、約服務(wù)、下單支付，核心是“提供服務(wù)，快速成交”。

　　Official account: mainly used to write articles, launch activities and convey brand value. Its core is "attracting attention and building trust". Mini program: mainly allows customers to directly buy things, schedule services, place orders and make payments, with the core of "providing services and quick transactions".

　　把它們結(jié)合起來，就是用公眾號(hào)的內(nèi)容吸引人來，再用小程序的服務(wù)完成，形成閉環(huán)。

　　To combine them, you can attract people with the content of the official account, and then use the services of the applet to complete the transaction, forming a closed loop.

　　02.如何將小程序“放”到公眾號(hào)里

　　02. How to "put" the applet into the official account

　　前提是：你已經(jīng)有了一個(gè)公眾號(hào)，并且小程序已完成備案并發(fā)布上線。

　　The premise is that you have a official account and the applet has been filed and released online.

　?、俚卿浐笈_(tái)：電腦登錄微信公眾號(hào)后臺(tái)。②關(guān)聯(lián)小程序：在左側(cè)菜單欄找到【小程序管理】。如果你的小程序是通過該公眾號(hào)快速注冊的，這里可能已自動(dòng)關(guān)聯(lián)。如果沒有，點(diǎn)擊【關(guān)聯(lián)小程序】。③輸入ID：手動(dòng)關(guān)聯(lián)需要輸入小程序的AppID（在小程序后臺(tái)的【設(shè)置】-【基本設(shè)置】里找到）。

　?、?Log in to the background: log in to the background of WeChat official account. ② Associate Mini Programs: Find "Mini Program Management" in the left menu bar. If your applet is quickly registered through this official account, it may be automatically associated here. If not, click on 'Associate Mini Program'. ③ Enter ID: To manually associate, you need to enter the AppID of the mini program (found in the "Settings" - "Basic Settings" section of the mini program backend).

　　關(guān)聯(lián)成功后，你就能：→在公眾號(hào)文章里插入小程序卡片，讀者“看著文章，就能一鍵購買”。

　　After the connection is successful, you can: → insert the applet card into the official account article, and the reader can "look at the article and buy it with one click".

　　→把小程序放在公眾號(hào)的菜單欄，成為固定的“門店入口”！

　　→ Put the applet on the menu bar of the official account to become a fixed "store entrance"!